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The Red Watch

Credits

Graphic Design—Hunter Oden
Art Direction—Hunter Oden

About

The Red Watch is an independent support group of the Little Rock Rangers Soccer Club. The group was organized to drive fan enthusiasm and engagement, while raising brand awareness of the club across Little Rock and the National Premier Soccer League (NPSL).

Led and organized by Ryan Stallings, TRW has become the primary support group of the Little Rock Rangers, gaining club-wide acknowledgement, a devout audience and merch offerings spread well throughout the Rangers fanbase. Stallings manages online banter with opposing support groups, meme generation and communication with members and fans alike.

Photo of The Red Watch supporting the Rangers Soccer Club in Little Rock, Arkansas.

{001} Photo by Leslie LaRae. The Red Watch supporting the Rangers at War Memorial Stadium (old branding).

{002} Pantone brand color palette from which all tints and shades are derived.

Ryan Stallings, founder of The Red Watch supporting the Rangers at War Memorial Stadium

{003} Photo by Leslie LaRae. Ryan Stallings, founder of The Red Watch supporting the Rangers at War Memorial Stadium.

The Red Watch athletic-style logotype

{004} The Red Watch athletic-style logotype.

Agressive Stag logomark with interlocking SG (Support Group) monogram.

{005} Aggressive Stag logomark with interlocking SG (Support Group) monogram.

{006} Full-Body Aggressive Stag logomark (left-facing).